Lunch + learn / 09.22.26 / Harrisburg, PA
Activatingyour audience.
Your next meaningful sales opportunity may already be sitting in your CRM. Join a practical working session for leaders who want to turn underused contact data into thoughtful, coordinated action.
Reserve a seat →
In collaboration with
Tuesday, September 2211:30 a.m.–1:00 p.m.Harrisburg Regional ChamberComplimentary lunch
The opportunity
Reach isn’t always the problem.
Most organizations invest heavily in acquiring contacts, then treat their CRM like a storage system. The opportunity is to understand who is already there, what their history tells you, and what should happen next.
Lunch and conversation included.
3211 N. Front Street, Harrisburg
Attendance is intentionally limited.
What we’ll cover
Turn existing data into action.
This is a working session about the audience you already own—how to assess the data, identify useful segments, and coordinate the right message with the right moment.
Know whether your contact data is usable
Identify the signals, gaps, and details that determine whether an activation strategy can work.
Build audiences around decisions
Group contacts around intent, relationship history, and the next action you want them to take.
Match the channel to the moment
Coordinate email and targeted advertising without overwhelming contacts or repeating the same message everywhere.
Session format
A working lunch. No filler.
A concise presentation, practical examples, and open discussion. You’ll leave with a clearer view of the opportunities inside your existing audience and a framework you can apply over the next 30 days.
Arrival + lunch
Meet other local leaders and settle in over lunch.
Practical presentation
Data readiness, high-value audience plays, channel selection, and measurement.
Examples + discussion
Work through real scenarios, questions, and a practical activation plan.
Registration
Reserve your seat.
Attendance is intentionally limited to keep the session useful and conversational. Complete the form and WD Strategies will send the event details to your work email.
Tuesday, September 22, 2026
11:30 a.m.–1:00 p.m.
Harrisburg, Pennsylvania
11:30 a.m.–1:00 p.m.
Harrisburg, Pennsylvania